How NOT to screw up switching your app to subscriptions | Ep. 44

The week I recorded this episode, a popular iPad app made the switch to subscriptions and totally screwed it up. Drawing on that example and our own experience, I give suggestions on switching an existing app to subscriptions. Tune in to hear my 3 lessons for making the switch without blowing up your business.

On this episode, you’ll learn:

  • Why you should be extra generous with existing customers
  • Why you shouldn’t take away features
  • How to structure your communications
  • And why more apps should switch to subscriptions

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